Conversion Optimization Basics in GA

Identifying opportunities to increase conversion rate can be difficult. A good place to start is to look at cart abandonment in your checkout sequence. Seems like a simple concept but one often overlooked. Every cart saved is a sale made! The images above is a standard Google Analytics Goal Funnel. By implementing this simple funnel,…

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SEO or Internet Marketing?

I spend a lot of time visiting with existing and potential clients about Search Engine Optimization Services. I enjoy the learning their experiences; horror stories mostly! I’m fascinated by the depth of information many have on the subject yet the lack of understanding as to what it is, let alone how it works and more…

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